Check out our latest ad campaign.

Click the 'play' button below to watch our new TV commercial.

Overview: We're delighted to introduce HIF’s brand new advertising campaign, “Health Cover for Humans”. Starring a gorgeous group of rescue dogs, this funny and light-hearted campaign explores how dogs understand the importance of caring for their humans’ health, and the value of HIF private health cover in particular. To learn more about the background to this campaign, find out why we chose to use dogs and read each Ambassadog’s personal story, visit

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